Bill's entry into the industry began at About Face Type & Graphics in Houston. He handled multiple responsibilities there including design, production, and the graphic arts camera. Along the way he also worked in the Visual Communications Department at North Carolina State University, as a freelance illustrator, designer and production person in Houston, and on pre-press side for printer Clear Visions in San Antonio. He joined Rio Design in 1996. In addition to his design, production, prepress and illustration responsibilities here, Bill is also the resident "Tech Guy" and Apple expert.

When he's not researching the latest technology, Bill breaks out the guitar for some fingerstyle acoustic and Celtic jams. Next year he plans to attend his 20th consecutive Kerrville Folk Festival, incorporating his other interests camping, hiking and cycling. Bill is father of high schoolers Forrest, a junior, and Zoe, a freshman.